Popular characters who were barely in the movie

Frank the Pug was only in one scene in Men in Black and yet, somehow, he became popular enough that they gave him a much bigger role in Men in Black II, gave him a supporting role in the TV series, and put him all over the marketing for Men in Black International even though, from what I heard, he's barely in it because the marketers knew that somehow he was recognizable enough to market.Baby Herman was only in three scenes in Who Framed Roger Rabbit? but he's also in all the spin-off shorts and has appearances in most other Roger Rabbit media including the VHS cover and the Disneyworld ride. And if you reference "The Baby from Roger Rabbit" from my experience most people we'll know who you're talking about. via /r/movies https://ift.tt/2FF5BY3